Cim Paper Strategic Marketing Management PDF 7980a6b37

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Cim Paper 11 – Diploma: Strategic Marketing Management (Planning and Control): Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01 PDF




by BPP : Cim Paper 11 – Diploma: Strategic Marketing Management (Planning and Control): Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01

ISBN : #075174915X | Date : 2000-09-29

Description :

PDF-678a8 | This revision and practice kit focuses on planning and control in strategic marketing management. It is part of a range of CIM kits launched in 1994. Throughout that period, the range has been developed, adding new features whilst ensuring the material remains focused on the CIM exams. All texts carry the full recommendation of the CIM examiners…. Cim Paper 11 – Diploma: Strategic Marketing Management (Planning and Control): Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01


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[Pub.49BEa] Cim Paper 11 – Diploma: Strategic Marketing Management (Planning and Control): Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01 PDF | by BPP


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Valuepack Marketing Decision Orientated Marketing Management PDF 427d9172f

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Valuepack: Global Marketing: A decision-Orientated Approach/ marketing Management and Strategy PDF




by Svend Hollensen : Valuepack: Global Marketing: A decision-Orientated Approach/ marketing Management and Strategy

ISBN : #1405883383 | Date : 2007-10-04

Description :

PDF-9081f | “Hollensen’s book truly lives up to its title with its ample cases and examples from all over the world. The fourth edition brings in new and updated information about markets and explains conceptual developments. It is a rich, easy-to-read book. So what are you waiting for: read it!” Prof. Evert Gummesson Stockholm University, Sweden “Global Marketing is an excellent international marketing book… Valuepack: Global Marketing: A decision-Orientated Approach/ marketing Management and Strategy


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[Pub.59NMB] Valuepack: Global Marketing: A decision-Orientated Approach/ marketing Management and Strategy PDF | by Svend Hollensen


Valuepack: Global Marketing: A decision-Orientated Approach/ marketing Management and Strategy by by Svend Hollensen

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Long Term Profitability Management Briefings Executive PDF 7fecc64ae

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Pricing For Long-term Profitability (Management Briefings Executive Series) PDF




by Alan Warner : Pricing For Long-term Profitability (Management Briefings Executive Series)

ISBN : #0273659332 | Date : 2002-07-31

Description :

PDF-dcd84 | Pricing is vital to the profitability of every business yet often those responsible for determining it have had little or no formal guidance in the concepts and techniques that should underpin it. Get it wrong and you may alienate your customers, price yourself out of the market or eat into your profit margins.This briefing takes a business-oriented, cross-functional view to pricing. It examines t… Pricing For Long-term Profitability (Management Briefings Executive Series)


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[Pub.86mKN] Pricing For Long-term Profitability (Management Briefings Executive Series) PDF | by Alan Warner


Pricing For Long-term Profitability (Management Briefings Executive Series) by by Alan Warner

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Change Management Including Featured Leading PDF B839b038f

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HBR’s 10 Must Reads on Change Management (including featured article “Leading Change,” by John P. Kotter) PDF




by Harvard Business Review : HBR’s 10 Must Reads on Change Management (including featured article “Leading Change,” by John P. Kotter)

ISBN : #1633694518 | Date : 2011-03-08

Description :

PDF-214d2 | Most company’s change initiatives fail. Yours don’t have to.If you read nothing else on change management, read these 10 articles (featuring “Leading Change,” by John P. Kotter). We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organization.HBR’s 10 Must Reads on Change Management will inspire you to:Lea… HBR’s 10 Must Reads on Change Management (including featured article “Leading Change,” by John P. Kotter)


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[Pub.90oOE] HBR’s 10 Must Reads on Change Management (including featured article “Leading Change,” by John P. Kotter) PDF | by Harvard Business Review


HBR’s 10 Must Reads on Change Management (including featured article “Leading Change,” by John P. Kotter) by by Harvard Business Review

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Services Marketing People Technology Strategy PDF 8a28ac016

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Services Marketing: People, Technology, Strategy (4th Edition) PDF




by Christopher Lovelock : Services Marketing: People, Technology, Strategy (4th Edition)

ISBN : #0130173924 | Date : 2000-07-25

Description :

PDF-8eb4a | For graduate-level/MBA courses in Services Marketing. Combining conceptual rigor with real-world examples and practical applications, this combination text/reader/casebook explores both concepts and techniques of marketing for an exceptionally broad range of service categories and industries. Strong managerial and strategic focus…. Services Marketing: People, Technology, Strategy (4th Edition)


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[Pub.99viJ] Services Marketing: People, Technology, Strategy (4th Edition) PDF | by Christopher Lovelock


Services Marketing: People, Technology, Strategy (4th Edition) by by Christopher Lovelock

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Marketing Decision Making Concepts Marketing PDF B8ea41155

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Marketing Decision Making: Concepts and Strategy (The Irwin series in marketing) PDF




by David W. Cravens : Marketing Decision Making: Concepts and Strategy (The Irwin series in marketing)

ISBN : #0256023484 | Date : 1980-05

Description :

PDF-8a499 | … Marketing Decision Making: Concepts and Strategy (The Irwin series in marketing)


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Marketing Decision Making: Concepts and Strategy (The Irwin series in marketing) by by David W. Cravens

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Global Marketing Strategies Jean Pierre Jeannet PDF 724e83968

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Global Marketing Strategies PDF




by Jean-Pierre Jeannet : Global Marketing Strategies

ISBN : #8185502854 | Date : 2002-09-01

Description :

PDF-d59d7 | The authors combine their teaching and professional experience to present students and practitioners with a viewpoint of international and global marketing. Through its managerial views and strategic focus, the text reflects the modern global marketing manager, and its coverage of global and international marketing applies to managers from any industry sector, and any country. The emphasis on prac… Global Marketing Strategies


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Global Marketing Strategies by by Jean-Pierre Jeannet

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Never Be Closing Screwing Colleagues PDF 84b9e9924

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Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself PDF




by Tim Hurson : Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself

ISBN : #1591846765 | Date : 2014-07-10

Description :

PDF-e14d0 | Speaker and consultant Tim Hurson presents 12 techniques that benefit both the seller and the client Never Be Closing expands on the principles of Tim Hurson’s first book, Think Better, to teach salespeople how to improve their strategy and sell anything to anyone using a simple, repeatable framework. This isn’t a book full of mundane tactics for cold-calling or techniques for closing a deal. Th… Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself


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Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself by by Tim Hurson

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Turn Customer Service Sales Heres PDF 58de663e7

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Turn Customer Service Into Customer Sales (Here’s How) PDF




by Bernard Katz : Turn Customer Service Into Customer Sales (Here’s How)

ISBN : #0844226157 | Date : 1999-05

Description :

PDF-a0023 | This is a complete handbook for achieving excellence in customer service. With easy-to-follow, step-by-step procedures for researching, hiring, training, execution and follow-up — all necessities for good customer service — this guide helps businesses of all types use customer service to increase profitability…. Turn Customer Service Into Customer Sales (Here’s How)


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[Pub.79ovp] Turn Customer Service Into Customer Sales (Here’s How) PDF | by Bernard Katz


Turn Customer Service Into Customer Sales (Here’s How) by by Bernard Katz

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Sales Flashpoint Strategies Flashpoints Entrepreneur PDF 802b08b8d

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Sales Flashpoint: 15 Strategies for Rapid-Fire Sales Growth (Flashpoints (Entrepreneur Press)) PDF




by J.K. Harris : Sales Flashpoint: 15 Strategies for Rapid-Fire Sales Growth (Flashpoints (Entrepreneur Press))

ISBN : #1599183889 | Date : 2010-09-15

Description :

PDF-48f5b | Flashpoint (noun): A point at which someone or something bursts into significant action or creation. BONUS! Personal message from JK Harris PLUS free gift details! Call 843-576-0480 “A well-researched book, packed with strategies and tactics that can be implemented and will move the needle quickly–regardless of the industry in which you sell. A must read!” — Tom Nightingale, Vice Presi… Sales Flashpoint: 15 Strategies for Rapid-Fire Sales Growth (Flashpoints (Entrepreneur Press))


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Sales Flashpoint: 15 Strategies for Rapid-Fire Sales Growth (Flashpoints (Entrepreneur Press)) by by J.K. Harris

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